Ormond Bait Co

About Ormond Bait Co.

No Luck. Just Lures.

Ormond Bait Co. started as an idea — not in a factory, but in the head of a Florida fisherman tired of overpriced baits and overhyped brands. No investors. No shortcuts. Just one goal: build a bait company from scratch that actually speaks for the angler.

Armed with a computer, a phone, and zero startup money, we documented every step of the journey. From designing the logo to pouring our first soft plastics by hand — it’s always been about passion, grit, and doing things the right way.

Our Brand

We’re not trying to be the biggest. We’re trying to be the most respected.

That means high-quality gear. Clean designs. No gimmicks.

Everything we put out — from our baits to our shirts and hats — represents the lifestyle, the hustle, and the belief that good things come to those who cast.

Built by Fishermen, for Fishermen

Whether you’re fishing ponds, lakes, flats, or just living the lifestyle, Ormond Bait Co. stands for anglers who believe in what they throw. Every bait is tested. Every design is intentional. And every product is built to earn its keep.

Thanks for being here. Now let’s go make something bite.

– The Ormond Bait Co. Crew